In efforts to further boost domestic tourism, Samoa Tourism is developing a campaign which will target overseas based Samoans with the aim to further assist the local tourism industry. The Campaign, known as ‘Fai Meaalofa’, will utilize the available platforms that are currently used by the VFR segment across source markets to purchase goods and ... read more
read more
Samoa Tourism Authority (STA) handed over tents and camping equipment to the value of $38,000 to the Samoa Hotel Association (SHA), Savaii Samoa Tourism Association (SSTA) and the operators of Mt Silisili trail at Aopo. The tents and camping equipment (inclusive sleeping bags & tents) were donated to the Authority by various partners and these ... read more
read more
Samoa Tourism Authority recently launched the second video in its “Try Something Different” campaign to further push domestic tourism and stimulate demand. The campaign encourages locals to rediscover their backyard and try different experiences. The second video highlights a range of adventures. From catching your own fish to trekking along lava cliffs, paddling in traditional ... read more
read more
The community roll-out of Samoa’s Covid-19 vaccination drive got underway earlier this week. Faamatuainu Lenatai Suifua, Samoa Tourism Authority CEO said that ‘the roll-out to the community is a welcome development especially as efforts at the industry-level are well underway to ensure Samoa is in a position to welcome and host visitors when borders eventually ... read more
read more
31 March 2021: Today marks the launch of New Caledonia Tourism (NCT)’s Caledonian Dream Season 2. Designed to inspire and help Australians plan their first overseas trip, once International restrictions are lifted, the Caledonian Dream series follows on from a successful season 1, released in 2018. “We’ve all been stuck at home lately, but this ... read more
read more