The World Tourism Organization (UNWTO) has appointed the Prime Minister of Samoa, Hon. Tuilaepa Sailele Malielegaoi, as Special Ambassador of the International Year of Sustainable Tourism 2017. The ceremony took place in New York on 7 June on the side-lines of the UN Ocean Conference, where among other activities the Prime Minister addressed participants on the value of tourism to sustainably advance the blue economy.

The boutique Seabreeze Resort, Samoa has won "Samoa's Leading Hotel" for the fifth consecutive year, at the 24th annual World Travel Awards™ held yesterday in Shanghai, China.

Stay a minimum five nights at the adults only Seabreeze Resort Samoa and receive resort bonuses to the value of AUD$1,315 per room, per stay. The bonuses are valid for all bookings made by 30 June 2017 and for travel between 1 November 2017 and 31 March 2018.

New Zealand is to contribute NZ$7.3 million towards boosting Samoan tourism, Prime Minister Bill English has announced.