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SPTO Brings Innovative Tourism Business Training To New Caledonia

The South Pacific Tourism Organisation (SPTO) is conducting a series of short, innovative tourism business training workshops for tourism industry stakeholders in New Caledonia this week (August 21st – 22nd).
Aimed at inspiring and motivating tourism and business managers, owners and family members to develop and build their capabilities, the training involves a series of specialized 1-hour tourism training workshops called ‘powerhours’. SPTO engaged Learn.Fast Centre based in Auckland to facilitate this training among its member countries.
The training workshop covers key topics focused on branding, Pacific tourism trends, increasing profits, marketing on a small budget, sustainable ‘best practices’ for small business and crisis & risk management tips.
The training is coordinated by SPTO in partnership with our New Caledonia members, the government of New Caledonia and Nouvelle-Calédonie Tourisme Point Sud (New Caledonia Tourism Office).
Over the course of the 2 days which begins today, business coaching sessions will be provided to trainees who require detailed assistance.
SPTO Chief Executive Officer Chris Cocker said that according to the our 2016 Tourism Arrivals review, New Caledonia achieved 115,676 visitors at the end of 2016, a 1.4% increase from 2015. Representing 5.7% of the total market share of inbound tourism into the Pacific Islands region, New Caledonia is the 7th largest destination for tourism into the region in 2016.
SPTO Chief Executive Officer Chris Cocker said that it is projected to reach 118,989 visitors by the end of 2017 and the tourism industry hold a great potential to help drive and sustain the growth.
“SPTO has designed these workshops to provide more value for money to our SPTO members and to provide benefits to the tourism industry,” SPTO Chief Executive Officer, Chris Cocker said.
“We value the membership of New Caledonia Tourism and working with them, we would like to strongly encourage tourism industry stakeholders in New Caledonia to take advantage of training opportunities such as these.”
He further added that this is the third training this year following the Fiji workshop early this month and the Tonga workshop in February.
“We are extremely pleased with the feedback by participants on the past trainings delivered and looking to expand this more to other Pacific Islands,” he said.
To find out more on the training, contact Mr. Cyril Gervais, Marketing Executive at Nouvelle-Calédonie Tourisme Point Sud, Noumea. Email: .to or Phone: +687 24.20.74.
About SPTO
Established in 1983 as the Tourism Council of the South Pacific, the South Pacific Tourism Organisation (SPTO) is the mandated organisation representing Tourism in the region. Its 18 Government members are American Samoa, Cook Islands, Federated States of Micronesia, Fiji, French Polynesia, Kiribati, Nauru, Marshall Islands, New Caledonia, Niue, Papua New Guinea, Samoa, Solomon Islands, Timor Leste, Tonga, Tuvalu, Vanuatu and the People’s Republic of China. In addition to government members, the South Pacific Tourism Organisation enlists a private sector membership base.
For more information, contact:
Alisi Lutu, Marketing Manager
South Pacific Tourism Organisation (SPTO)
Email: or +679 3304177
(Source: South Pacific Tourism Organisation [SPTO] 21 August 2017] spto-image

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